February enrollments in US Equity Advantage’s (USEA) biweekly F&I service set a single-month record for the 17-year-old company following its expansion to all 50 states. In anticipation, USEA had expanded its dealer services team and beefed up its operational and customer service departments, resulting in a 37% increase in staff size over the previous year. Then, COVID-19 hit.


Katherine Pett

Chief Marketing Officer

(800) 894-5000 ext.273

2021 Dealers' Choice Diamond Award Winner