Helping everyday people improve their financial lives. Delivering technology that simplifies and automates financial well-being.
LinkedIn: AutoPayPlus
Media Contact: Katherine Pett, CMO, AutoPayPlus | Email: kpett@autopayplus.com
Helping everyday people improve their financial lives. Delivering technology that simplifies and automates financial well-being.
LinkedIn: AutoPayPlus
Media Contact: Katherine Pett, CMO, AutoPayPlus | Email: kpett@autopayplus.com
About AutoPayPlus
AutoPayPlus is a financial wellness technology company with a simple purpose: helping everyday people improve their financial lives. By delivering technology that simplifies and automates financial well-being, AutoPayPlus helps consumers align payments with their paychecks, avoid late payments, reduce financial stress, pay off loans faster, and protect their credit.
Since 2003, AutoPayPlus has served more than 500,000 Members and processed more than $5.65 billion in loan payments, building a strong presence through the automotive industry and longstanding relationships with independent agents and dealerships nationwide.
Beyond payment automation, AutoPayPlus supports long-term financial wellness through value-added tools such as credit monitoring, credit score tracking, vehicle valuation, recall and maintenance alerts, and the ability to manage additional household debts in one place.
At a Glance
Founded
2003
Industry
Financial Wellness Technology / Payment Automation
Members Served
500,000+
Loan Payments Processed
$5.65B+
Company Size
100–200 employees
Recent Media Highlights
Watch our CEO on ASOTU’s Auto Collabs, discussing how dealers can navigate affordability challenges, build trust, and improve outcomes with smarter, fully compliant strategies.
Live Podcast Interview
The Car Dealership Guy | Daily Dealer LIVESee what’s driving the shift in dealer strategy in our CEO’s feature on The Car Dealership Guy podcast.
This episode focuses on affordability challenges and evolving payment solutions. Plus, how AutoPayPlus acts as a resource focused on credit awareness, affordability considerations, and smarter purchase planning.
Podcast Interview
ASOTU | More Than Cars
Why The F&I Office Feels Like A Timeshare Presentation
AutoPayPlus CEO Robert Steenbergh joined ASOTU’s Auto Collabs to discuss affordability challenges, transparency, trust, and smarter, compliant payment strategies in today’s automotive market.
Live News Interview
News 3 Las Vegas
As car payments soar, more buyers stretch to 84-month loans to manage monthly bills.
Robert Steenbergh joined News 3 Las Vegas to discuss rising vehicle-payment pressure, the risks of 84-month loan terms, down payment considerations, and practical strategies consumers can use to better manage monthly affordability.
Educational Resource
SubPrime Auto Finance News
AutoPayPlus’ latest dealer survey underscores its role as a trusted industry voice, spotlighting the growing impact of the “84-month trade-in cliff” and how extended loan terms are reshaping the vehicle lifecycle. Drawing on insights from dealers and F&I leaders, the findings highlight deeper structural challenges—like negative equity and cash flow strain—positioning AutoPayPlus at the forefront of identifying and addressing the trends affecting dealership profitability and retention.
Industry Innovation
AutoPayPlus recently introduced RePayPlus, a reinsured bi-weekly payment program designed to improve affordability, accelerate equity creation, shorten loan terms, and strengthen customer retention for dealerships.
Learn More
AutoPayPlus has introduced RePayPlus, a reinsured biweekly payment program that combines payment flexibility with a built-in reinsurance structure to help dealers improve customer retention and generate new revenue streams.
- F&I Sells RePayPlus
● Customer pays $499 enrollment fee
- Reserve Creation
● $200 sent to reinsurance reserve account
- Administration
● 8.5% fee covers program administration costs
- Investment
● Remaining funds invested for future growth
- Claims Begin
● Loyalty credits available starting Year 4+
- Customer Retention
● Trade-in credit brings buyers back to you
● Loyalty credit users 74% more likely to purchase F&I products
- Increased F&I Penetration
● Easy to present and integrate into sales process
● No additional labor required for F&I team
- Reinsurance Profit
● Every enrollment builds premium reserves
● Covers loyalty credit costs automatically
- Zero Dealer Risk
● No capital investment required
● Reserves build before credits can be claimed
- By this time, sufficient reserves have accumulated to cover all potential loyalty claims
Topics for Interviews and Commentary
- Financial wellness
- Consumer budgeting
- Payment automation
- Automotive affordability
- Bi-weekly payment structures
- Negative equity
- Dealer retention
- Long-term financial habits